«Leo Golitsyn» brandy
Designing a promobox for a brandy
How can you tell a high-end brandy from a budget one? By the price. By the quality.
But no less by its package. It’s the latter which gives the first impression, conveys the advantages of the product and makes customers want to buy it.
When we were designing a package to promote this 4-year-old «Leo Golitsyn» brandy to a higher price category we had to come up with something respectable, authentic and reserved.